The advent of regulations like GDPR and CCPA/CPRA has empowered individuals with unprecedented control over their personal data. This has presented organizations with numerous challenges when it comes to managing and complying with an ever-increasing set of global data privacy regulations.
This has also raised customer expectations around self-service capabilities when it comes to their data privacy, consents, and preferences.
Customer Identity and Access Management (CIAM) solutions offer a strategic approach to addressing these challenges. By centralizing customer identity data and automating data handling processes, CIAM significantly improves efficiency and compliance. Gone are the days of labor-intensive manual processing, prone to errors and delays. CIAM streamlines data management, reducing operational costs and minimizing the risk of human error.
Beyond efficiency, CIAM is a cornerstone of robust security. By supporting an Identity centric security posture as your first line of defense, CIAM solutions ensure customer data is handled securely, minimizing the risks of data breaches. Moreover, CIAM empowers customers with self-service capabilities, allowing them to manage their data directly, aligning with the principles of data ownership and control.
The strategic benefits of CIAM extend beyond compliance. Modern CIAM solutions have features that address compliance needs and align with strategic business objectives.
Key features include:
1. User-Centric Design:
Through intuitive user interfaces, CIAM solutions make it easier for customers to manage their personal data. This user-centric approach enhances the customer experience, fostering loyalty and trust.
2. Automated Data Processing:
Automation is at the heart of CIAM solutions, facilitating swift and accurate handling of data requests. This feature significantly reduces the time and resources required for data management.
3. Robust Security Measures:
Security is paramount in CIAM solutions. Features like multi-factor authentication, encryption, and regular security audits ensure that personal data is protected against breaches, maintaining compliance and safeguarding reputation.
4. Scalability and Flexibility:
As businesses grow, CIAM platforms can scale accordingly. This flexibility ensures that companies can adapt to increasing data volumes and evolving regulatory landscapes without compromising efficiency or compliance.
5. Integration Capabilities:
Modern CIAM solutions are designed to integrate with existing business systems and technologies seamlessly. This integration capability ensures a unified approach to data management across various platforms and services.
6. Analytics and Reporting:
Advanced analytics and reporting features provide insights into user behavior and data management trends. These insights are crucial for strategic decision-making and continuous improvement of data practices.
As data privacy regulations continue to evolve, modern CIAM tools are becoming increasingly critical for organizations seeking to protect customer data while maintaining operational efficiency. Through a robust CIAM solution, businesses can not only meet regulatory requirements but also gain a competitive advantage through improved customer relationships and operational excellence.
Avancer Expands Its Identity & Access Management Services To Customer Identity & Access Management (CIAM) With Thales
Avancer, a leading IAM Systems integrator, announces a collaboration with Thales, a global technology provider in digital identity and security, to advance its business in the growing IAM market. As part of the agreement, Avancer will offer Thales’ advanced Customer Identity and Access Management (CIAM) solutions as a reseller and implementation partner, providing organizations with the tools to fortify security, ensure compliance, and enhance customer digital experiences.
Connecting customers and partners with applications and data needs to be frictionless and secure. These external users usually outnumber the internal users. Organizations are increasingly threatened by data breaches and cyberattacks, therefore a robust CIAM solution is no longer optional—it is essential. The collaboration between Avancer and Thales harnesses the strengths of both companies, combining Avancer’s deep expertise in IAM with Thales’ innovative technology to address the evolving challenges of digital identity management. This collaboration also aligns with Avancer’s strategic vision to expand its solution portfolio, penetrate new markets, and deliver unparalleled value to clients in North America.
“The collaboration with Thales allows us to expand our offerings and provide our clients with world-class CIAM solutions that address the growing complexities of digital identity management. Together, we are setting a new standard for secure and seamless customer experiences,” said Rajesh Mittal, CTO at Avancer”
Key Highlights of the Partnership:
- Comprehensive CIAM Solutions: Avancer will offer the full suite of Thales’ CIAM products to orchestrate B2C and B2B use cases, including identity verification, passwordless authentication, and delegated administration, tailored to meet the unique needs of enterprises across various sectors
- Seamless Implementation: Leveraging Avancer’s extensive experience in IAM, customers will benefit from a seamless and efficient implementation process, ensuring that Thales’ CIAM solutions are integrated smoothly into their existing systems.
- Regulatory Compliance: The partnership emphasizes compliance with global regulations such as HIPAA, GDPR, CCPA, and other data protection standards, providing clients with the assurance they need in an increasingly regulated environment.
Maarten Stultjens, VP CIAM for the Americas at Thales added
“Every business is different. Avancer can help these businesses to get the best out of our CIAM technology, create awesome customer journeys to increase revenue and reduce IT-risks. So we are extremely excited to collaborate with the Avancer experts in North America.”
